The environmental impact of packaging is a well-known problem that demands urgent measures and new ways of designing, producing, and consuming. According to the European Environment Agency, the volume of packaging waste in EU Member States increased by 15% between 2013 and 2020, reaching nearly 80 million tonnes. Currently, it is estimated that around 64% of this waste is recycled, according to official data, although recycling rates vary significantly by material type.
Read MoreIn a moment when our society has received signs that changes are necessary, with the pandemic showing that we are too dependent on sectors that don’t bring added value, and scientists advising about the environmental crisis that is about to come, Europe is preparing a plan supposed to transform our economic model into a more circular and sustainable one. But how can design help to implement these changes?
Read MoreWe have been interviewed in Newspackaging, a really complete and interesting magazine about the packaging sector. We talk about circular economy, trends and of course design. Have a look at it in page 74 and let us know what you think!
Read MoreA really popular swedish brand presented few months ago a new set of curtains produced with a fabric that absorbs co2 thanks to a process comparable to photosynthesis. We have no idea about the exact amount of co2 that this material is capable to absorb, but it seems a great idea. Anything that contributes to improve wellbeing in our homes must be considered a step forward. We also appreciate and admire innovation and novelty, and new materials are one of the most important areas of learning, because to be aware of a new one and to apply it properly can make better any project. Many of the advances that have been made in our history have been thanks to new materials, and you only have to look at the age of bronze, the iron one, or the so-called age of silicon to realize, so well done guys!
Read MoreWhat can design do to solve the problem we presented in our previous post? A lot. Like we always say, design alone can just take small steps, we need companies (our clients) scientists and engineers (our colleagues) and specially consumers to make a real impactful change. Nevertheless, design has a strategic role which can show the way to the other actors in the scene.
Read MoreAs you probably know Nutcreatives is much more than just a product design studio. We are really interested in the future of our profession, and to set the bases of it nothing better than to do research.
We are one of the partners of the Circular Design Europe project, that has been presented to the media just now. Our role in this network of universities, companies and design associations from four different european countries is to develop a case study publication in Circular Design, looking for some of the best examples in the EU, interviewing them and trying to explain their methodology to help the design community into the acquisition of this set of tools that is going to be every day more important.